Make it stand out.
It all begins with an idea. Working with a very rambunctious group of kids, I realized a “hype video” for their season was not going to be motivational but rather more fun in order to show off their individual personalities. Running on the cross country, you are apart of a team, but you are also running as an individual to the finish line. The video is inspired by the show ‘Friends.’ As a team, everyone is always there for each other, but on a cross country team you work more individually. What better way to introduce these athletes than letting them be boldly themselves with a quirky twist.